The firm has confirmed Wellingborough-based Race Fuel as its distributor.
It will provide fuel import and storage, as well as promotions and marketing support.
Mark Gardner of Race Fuel said: “VP Racing Fuels is well known as the world leader in race fuel technology, with winning formulations in every series. The brand’s portfolio is huge and the VP team has already provided us with brilliant technical support to help us provide the best possible fuel to racers.”
Race Fuel will focus on growing VP Racing Fuels’ presence in racing, rallying, sprint, endurance, motorcycle, indeed, all areas of motorsport, he added.
Peter Coleman, business development consultant for Europe at VP Racing Fuels, said: “We have worked hard with Mark and his team to create an infrastructure that will expand our dealer network, as well as increase fuel availability, for our racing customers throughout the UK and Ireland.
“We are delighted to have found a professional organisation worthy of VP’s stature, to represent us in the UK and Ireland.”
